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West Central Michigan News

Saturday, November 23, 2024

CBPU wins APPA Awards of Excellence

The Coldwater Board of Public Utilities (CBPU) was presented with two (2) Excellence in Public Power Communications Awards at the American Public Power Association (APPA)’s annual Customer Connections Conference. The CBPU was the recipient of an Award of Excellence in Video (Class D) and an Award of Excellence in Web + Social Media (Class D). This year, forty-nine public power electric utilities and utility organizations earned Excellence in Public Power Communications Awards from the APPA.

The annual awards recognize excellence in communications. The entries are judged in three categories: print/digital, web/social media, and video. Awards were given to those that showed ingenuity and creativity in telling their stories through outstanding copy, design, financial data presentation, graphics, social media engagement, video editing, and web layout and interactivity.

When asked about the awards, Abbey Hoffman, the Marketing Coordinator at the CBPU said, “It’s an honor for our utility to be recognized. When we are creating content, we always try to communicate the value that our public utility creates for our community. It’s great that our efforts were recognized on a national level.”

If you have any questions about the CBPU’s Marketing Department or the APPA awards, please email the Marketing Department at marketing@coldwater.org.

Photo Description: Palma Lough (on left), the APPA Customer Connections Conference section vice chair and member relations & training manager at Oklahoma Municipal Power Authority in Edmond, Oklahoma is pictured awarding Abbey Hoffman (on right), the Marketing Coordinator with the CBPU, the Awards of Excellence at the 2022 Customer Connections Conference in Minneapolis, Minnesota. 

Original source can be found here.

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